“Sorry, the headlines have been obscured by a giant haze; please click your mouse to clear it up.” If only cleaning up Beijing were as easy as following the above circled instructions on Sohu, a Chinese Internet portal.
In response to unprecedentedly filthy air in the Chinese capital, Sohu’s humorous innovation has Chinese Web users talking. But lawyer Xu Xin (@徐昕) wins the title for most viral pollution-related post on Sina Weibo, China’s Twitter. Mr. Xu got over 47,000 re-posts when he shared a picture showing nothing beyond a gray scrim, with the words: “The greatest distance on earth is…standing in [Beijing's] Tiananmen Square, and not being able to see [the portrait of] Chairman Mao.”


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